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About Us

About Us

Welcome to the domain of liquor. You’ve ‘strolled’ into the right shop. Think of us as your corner bottle store, craft outlet, and trend keeper, all rolled into one. You’ll find the latest brands on the best deals and the slickest delivery, all in an easy-to-navigate platform with safe and reliable transaction options.

Born out of the need for an eCommerce portal that can service both direct-to-customer (DTC) and high-volume business-to-business (B2B) requirements, liquor.co.za is the result of a collab of skills, talents, and experience in the liquor and entertainment industry. Liquor.co.za forms part of the Cascade Holdings stable and brings together the vast combined experience of Adam Chaskalson, Tyrone Lasarow, Shaun Duwe, and Allen Jaffe of eComplete.

Chaskalson and Lasarow previously owned the largest mobile bar company in Cape Town and have experience on the product development and logistics side, while Shaun Duwe understands how the South African alcohol and entertainment landscape fits together, better than anyone. Jaffe brings technical expertise as one of the most experienced in the eCommerce field.

The dynamic team behind these four entrepreneurs has created two separate websites under the domain of liquor. The D2C side is focused on usability with personality, offering you the best deals on a vast range of products, from the most popular, to the premium and those crafted seldom-seen brands. Transactions are safe and deliveries as slick as you like.

While, on the B2B side, the portal is simple, reliable, and geared toward servicing the very specific calculation, ordering, and logistical needs of big key accounts.

Direct to consumer

Direct to consumer

Liquor.co.za is a wholly online shopping solution for all your liquor supply needs. You don't have to download any app, simply access our our easy-to-use online platform which offers a huge variety of brands and products at convenient prices. Place your orders using our safe and secure payment gateway and we deliver straight to you, across the country.

B2B

B2B

B2B is for all on-consumption establishments, including restaurants, bars, clubs and hotels that want to be able to place orders online. They will be able to have their admin done automatically and seamlessly and then have their order delivered within 24 hours of checkout B2B clients will have their own wholesale pricing that is different to the retail store’s price list. 

Liquor Loyalty

Liquor Loyalty

Liquor Loyalty is the online rewards points program exclusive to registered Liquor.co.za customers. With it you'll be able to use points you've built up on your account to get discounts on your future purchases. It's simple and easy to use and a great way to save and spend. You must have an account with liquor.co.za in order to build up points. Register here

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